Case Studies articles

Blu Wireless Tech PR Case Study

Jul 13, 2021 | Brand Awareness, Case Studies, Messaging development, PR Campaign Planning, Thought Leadership, White paper

Home · Case Study · Blu WirelessShaping Share of Voice Blu Wireless is leading a new era of high-speed connectivity, disrupting the market with its ultra-fast and seamless 5G mmWave solutions. Specifically engineered for the world’s emerging connectivity needs, Blu...

Socura Cybersecurity PR Case Study

Jul 1, 2021 | Brand Awareness, Case Studies, Messaging development, PR Campaign Planning, Thought Leadership, White paper

Home · Case Study · SocuraStand-out Cybersecurity Stories Socura is a London-based firm which works to make the digital world a safer place. Socura’s Threat Detection and Response managed service (often referred to as MDR) helps organisations detect any advancing...

XTM International Case Study

May 9, 2021 | Brand Awareness, Case Studies, Communication Strategy

Home · Case Study · XTM International Making SaaS Marketing Marvellous XTM International is a company which operates in the SAAS technology sector. Established in 2002, XTM International is a founder-led, multinational business that delivers high-quality,...

BMT Highly Autonomous Warship Technologies – PR Campaign launch at DSEI

May 8, 2021 | Brand Awareness, Case Studies, Event Publicity, Technical Authorship, Thought Leadership, Trade Events

Home · Case Study · BMT GroupDistinction in Defence BMT is a maritime-orientated high-end design house and technical consulting firm driven by a passion for solving complex, real-world problems. Their ‘Highly Autonomous Warship Technologies’ (HAWT) offers a vision for...

ITPEnergised Environment PR Case Study

Dec 30, 2020 | Case Studies, Communication Strategy, Messaging development, PR Campaign Planning, Stakeholder Research

Home · Case Study · ITPEnergisedA Strategy For Standout Success Believing passionately about the world’s transition to net zero, ITPEnergised is a team of technical consultants who work with their clients to deliver renewables asset management services and expert...

‘Shining a Light’ on Solsta Optoelectronics

Oct 2, 2020 | Case Studies, Thought Leadership

Home · Case Study · SolstaSolsta shining a light on complex tech For the past 30 years, Solsta has been the optoelectronics partner of choice for its OEM customers seeking specialist knowledge. Light is the theme that links all its customers – whether in the medical,...

Lifelong Learning Launch Case Study

Feb 3, 2020 | Case Studies, Messaging development, Technical Authorship

Home · Case Study · Lloyds Maritime AcademyShipshape Media Engagement Lloyd’s Maritime Academy, a subsidiary of Informa Plc, offers an enormous portfolio of online training resources to maritime professionals worldwide.Lloyds Maritime Academy Case Study (brand...

Concirrus – InsurTech PR Case Study

Dec 18, 2019 | Case Studies, Communication Strategy, Event Publicity, Messaging development, Thought Leadership

Home · Case Study · ConcirrusIgniting Interest in Insurtech Startup Concirrus is a UK insurtech which offers digital solutions for speciality fields of insurance — namely, marine and automotive. Their product, Quest, is made for the marine market and allows insurers...

Thought Leadership Case Study: SELIS – Amplifying Success

Nov 27, 2019 | Brand Awareness, Case Studies, Thought Leadership

Home · Case Study · SELISPositive Supply Chain Reaction SELIS (the Shared European Logistics Intelligent Information Space) was a three-year €17 million research project funded by the European Commission. The project strived to bring together 37 partners from across...

Brand Awareness Campaign Case Study: Predatar – Evolving the Brand

Jul 10, 2019 | Brand Awareness, Case Studies

Home · Case Study · PredatarBuilding A Burgeoning Brand Predatar provides data resiliency SaaS solutions that enable traditional value added resellers (VARs) to rapidly evolve into profitable and sustainable managed service providers (MSPs) by delivering their...

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How to increase engagement on your company LinkedIn page

B2B PR Blog, Content Creation, LinkedIn

Increase engagement on your company LinkedIn page with these powerful strategies for building your company's credibility on LinkedIn. Demonstrate industry participation and company achievements Employee advocacy is a simple yet powerful way to expand your reach Share...

Tech leaders: why events & festivals are the heartbeat of tech innovation

B2B PR Blog, Event Publicity, Networking, Thought Leadership, Trade Events

Stay sharp! Be immersed in cutting edge innovations: In a spirit of collaboration, your business can showcase, celebrate and engage with new tech innovation. Connect with fellow innovators: Be inspired by thought leaders, identify new synergies, forge networks and...

How to measure your PR efforts in 2024

B2B PR Blog, Measurable PR and Marketing, Our PR approach, PR Measurement

Good news! Public Relations efforts can be measured and should be! Avoid the frustration of not knowing the impact of your PR campaign, and justify your PR spending against business goals. Watch our one minute video below, and then read on to find out how to measure...

Thought leader vs influencer – what’s the difference?

B2B PR Blog, Personal Branding, Thought Leadership

Distinct roles: Thought leaders offer deep expertise and innovative thinking, while social influencers drive engagement and visibility. Content focus: Thought leaders produce in-depth, strategic content; influencers create engaging, high-visibility posts. Impact...

The 7 deadly sins you need to avoid when posting on LinkedIn

B2B PR Blog, Content Creation, LinkedIn

Are you interested in learning the common mistakes LinkedIn users are making in 2024? Discover why you shouldn't overuse AI but why you should still use emojis and selfies. Learn to balance work-related posts and personal stories while being careful not to overshare....

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Case Studies articles

Blu Wireless Tech PR Case Study

Socura Cybersecurity PR Case Study

XTM International Case Study

BMT Highly Autonomous Warship Technologies – PR Campaign launch at DSEI

ITPEnergised Environment PR Case Study

‘Shining a Light’ on Solsta Optoelectronics

Lifelong Learning Launch Case Study

Concirrus – InsurTech PR Case Study

Brand Awareness Campaign Case Study: Predatar – Evolving the Brand

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Our insights

How to increase engagement on your company LinkedIn page

Tech leaders: why events & festivals are the heartbeat of tech innovation

How to measure your PR efforts in 2024

Thought leader vs influencer – what’s the difference?

The 7 deadly sins you need to avoid when posting on LinkedIn

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