PR Guides

We’ve developed these PR guides,  tools and templates for you to use in your planning and help deliver outstanding results for your business.

Your definitive media lens guide

PR Guides: The Definitive Media Lens Guide 2021 pdf

This PR guide provides the fundamentals to build brand renown and influence.

Complete with templates to undertake media evaluation, competitive analysis and issue hierarchy and selection, it is an essential companion for marketers looking to build compelling and insightful thought leadership.

PR Guides: The Ultimate Guide to Writing a Press Release 2021 pdf

The ultimate guide to writing a press release 2021

Write news releases that editors want to publish using our 9-step guide.

This guide also includes an indispensible checklist and timeline to help you create the most effective impact with your press release.

PR Guide to B2B PR Campaign Planning

Your complete guide to B2B PR Campaign Planning

This is an essential PR guide for marketers who want to deliver outstanding B2B PR campaigns.

Including example PR campaigns, content calendar templates, and audit checklists.

Your 8-Step Communication Strategy

8-steps to a B2B Communication Strategy

This PR guide shows you how to write your B2B communication strategy.

Complete with templates to identify your value proposition, target personas and messaging at each stage of the buying cycle, it is an essential companion for marketers.

FLARE Media Training guide

PR Guides: Flare Media Training cover

This is an essential PR guide for becoming an excellent spokesperson for your B2B business, brand or campaign.

It will help you to understand how the media operates, teach you how to manage different interview styles and equip you to engage journalists with confidence and flare.

The Definitive Guide to Analyst Relations

The Definitive Guide To Analyst Relations coverIndustry analysts are some of the most important influencers in the technology sector. Our comprehensive guide will show you how to engage with analysts to help your firm build mutually beneficial relationships, grow credibility and win more leads.

Your Ultimate Guide to Crisis PR Management

Your Ultimate Guide to Crisis PR Management

Looking to handle an unforeseen crisis, such as a cyber attack, environmental disaster or a global pandemic?

This document will equip you with everything you need in order to plan your crisis management PR.

EC-PR Packages - B2B PR Pricing Guide - front cover

How much does PR cost?
EC-PR Packages

Our transparent, modular pricing ensures you only pay for what you need, whatever the scale or complexity of your business.

Download our B2B PR pricing guide and start planning the right package for your organisation.

EC-PR Event Publicity the Gold Standard

Event Publicity: The Gold Standard

This workbook will help you make the most of the media attending trade events, it provides step by step advice which will enable you to plan, create and make the most of the press opportunities around your event.

EC-PR How To Become A Thought Leader

How To Become A Thought Leader

If you want to create insights that command attention this guide is for you. This detailed tool kit will help you take your first tentative steps towards becoming a recognised authority in your chosen area of expertise.

EC-PR How We Guarantee Your PR Results Brochure CoverHow We Guarantee Your PR Results

Looking to turbo boost your PR?

Learn how EC-PR can accelerate your ability to achieve busines goals.

 

EC-PR How We Guarantee Your PR Results Brochure Cover
How We Guarantee Your PR Results

Looking to turbo boost your PR?

Learn how EC-PR can accelerate your ability to achieve business goals.

PR Guides: The Ultimate Guide to Writing a Press Release 2021 pdf

The ultimate guide to writing a press release 2021

Write news releases that editors want to publish using our 9-step PR guide.

This guide also includes an indispensible checklist and timeline to help you create the most effective impact with your press release.

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