B2B tech gets sociable Over the last decade, the B2B tech sector has become more sociable. No more so than over the last 18 months with no trade shows and in-person events, it’s been a lifeline to meet and greet prospects and industry peers. Most PR programmes which...
B2B PR Blog articles
Make the most our of your B2B PR activity.
Our ec-pr blog holds a wide variety of articles covering Communication, writing Press Releases and Editorial, preparing and making the most of Trade Events and Networking, and much, much more.
Do tell us if you’d like to have our insight on a particular subject, and don’t forget that you can pick up our free guides about event publicity or becoming an Influencer here. Please contact us if you’d like to talk about adding ec-pr to your Marketing team.
What defence journos value from PRs
Finding it hard to break into the defence media? Is there radio silence following your email pitches? Being successful at defence PR requires a little more than pitching Haribo. And whilst it doesn’t exactly take a masonic handshake to enter the writer’s realm, you...
Creating successful renewable energy thought leadership articles
Why thought leadership? At EC-PR, we support our clients’ communications programmes by generating quality thought leadership content as a primary source of quality media coverage. This means we can communicate our client’s messages and elevate their profile by...
What makes a communication strategy successful?
To make a communication strategy successful, it must be both effective and engaging. In order to be effective, your communication strategy must be well structured, logical, and concise. There are five key elements that provide your communication strategy with...
Three questions every CMO should ask before hiring a PR agency
Appointing a PR agency can be daunting and time consuming, but by asking the right questions you can make your process efficient and rewarding and your outcome a success. By securing the right blend of expertise, you can unlock new channels of influence and persuasion...
EC-PR are Finalists in the 2021 UK Agency Awards!
EC-PR is delighted to announce it has been selected as Finalists in the 2021 UK Agency Awards in the category of Best PR Campaign. Lorraine Emmett, Managing Director of EC-PR said: “To say we are delighted is an understatement. Achieving this recognition for the...
What makes a good communication strategy?
Consideration of what makes a good communication strategy should follow once you have acquired a clear understanding of why your business needs a communication strategy. If any doubt remains, our clients can attest to the remarkable impact a communication strategy...
How Can Analyst Relations Help My Brand?
Whilst there are more obvious marketing and PR processes to help build your brand and raise brand awareness, third party relationship building shouldn’t be overlooked. Building relationships with influencers in your industry can be a powerful way to boost your brand...
AR: Tips For Growing Successful Relationships
Professionals working within any communications field will know how to nurture successful relationships – as will any CEO or executive, for that matter. So, what makes Analyst Relations (AR) different when it comes to growing successful relationships with industry...
UK vs US PR: What you need to know before scaling up in America
On international campaigns we work with our good friends across the pond at Songue PR. So, for anyone thinking about taking their brand to US here is some great advice from Co-Founder Natalee Gibson. Despite sharing a common language, similarities in US and UK PR...
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