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Industry Insights
Our team of PR experts stay up-to-date with the industry developments and emerging trends, to help our clients stay ahead of the curve.
Creating a B2B PR LinkedIn strategy
Technology has changed so much of our lives, and the field of public relations has gone through the same...
How to justify the business cost of B2B PR
Building a pipeline of potential and future customers (opportunities). How do prospects get to know, like and trust...
How to write a b2b news release that editors want to run
In order to write a b2b press release that editors want to run you need to understand how a press release can add...
Think your company has nothing newsworthy to talk about…? 6 content topics to kickstart your media engagement.
When speaking to our clients and prospects, they often say their business is too complex, complicated or technical to...
How to write a value proposition that accelerates growth
How to write a distinctive value proposition in 4 steps So, you have a business and it’s time for you to attract your ideal client, but you’re stuck playing chess with a marketing strategy that’s not fully fleshed out. You have a slogan, a website, maybe even a...
Why every business should care about sustainability
Those of us who care about the environment have been left in disbelief at the Government’s watering down of its commitments to sustainability. Rishi Sunak announced last week that the deadline for stopping the sale of petrol and diesel cars, as well as that for...
How EC-PR helped a leading UK tech brand find their USP, and make their voice be heard in a crowded market.
If there’s one thing everyone absolutely loves, it’s the satisfaction of seeing the fruits of your labour and here at EC-PR we’re no different. Now, we don’t usually write a blog about our successes, as the norm is to turn them into case studies, but we felt the...
Imagery Matters. Why visuals wield power in commanding press coverage
Seven ways images release your brand might! Here are the reasons how images benefit your business, through PR and all your content creation.
