B2B PR Blog articles

Make the most our of your B2B PR activity.

Our ec-pr blog holds a wide variety of articles covering Communication, writing Press Releases and Editorial, preparing and making the most of Trade Events and Networking, and much, much more.

Do tell us if you’d like to have our insight on a particular subject, and don’t forget that you can pick up our free guides about event publicity or becoming an Influencer here. Please contact us if you’d like to talk about adding ec-pr to your Marketing team.

What is B2B PR media relations?

What is B2B PR media relations?

You’ve probably heard the saying, “Don’t put all your eggs into one basket.” It’s true in business and investing, but it’s just as true in public relations. For effective B2B PR, you need to use several techniques that all work together to form a cohesive strategy....

The 5 Principles of Crisis PR Excellence

The 5 Principles of Crisis PR Excellence

There’s lots of advice about what you shouldn’t do in this uncertain world we find ourselves in so, here’s some of my thoughts around what you can/should do. In this article, I provide some guidelines about how to make your communications in a crisis more than simply...

Opportunity is not a dirty word

Opportunity is not a dirty word

Adapting to new situations and communicating the right messages can ensure you stay front of mind for your customers. The last week has been strangely surreal. When #stayhome started it felt like all the gravity had been sucked out of the world. For a moment we held...

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