Content strategy Articles

Creating a strategic PR plan

Creating a strategic PR plan

A strategic PR plan can help you move beyond rushed press releases and piecemeal media placements to get real results from your PR efforts. To get started, simply follow these seven steps: 1 Set a baseline The best foundation for any strategic PR plan is a firm...

Creating a B2B PR LinkedIn strategy

Creating a B2B PR LinkedIn strategy

Technology has changed so much of our lives, and the field of public relations has gone through the same transformation. There are certain PR strategies that have withstood the test of time, but there are also other web-based techniques that are making waves too. One...

Subscribe to our updates

Stay up to date with the latest insights, case studies, and PR guides.

Sign up

Our insights