The clock is ticking and there’s less than 3 weeks to go until Infosecurity Europe 2017
Services articles
B2B PR – How to write rubbish
Effective communication requires you to take responsibility for achieving your desired outcome. If someone does not respond to you in the way you had hoped, it's usually because they don't understand you and not because they are being...
Four ways to get your news story in front of the right people
Is your website full of genius projects and exciting news stories that you think are important because they show prospects what you do and how well you do it? Hopefully, the answer is a resounding YES.So, how do you make sure the widest possible audience...
B2B PR – One small step for you, one giant leap for SEO
SEO is an integral part of your website’s development. It provides the opportunity for your potential customers – in our case, scientists, engineers and technologists, to easily locate you and in turn, increase website traffic. In my earlier blog, I highlighted the...
B2B PR – Let me proposition you
I attended a talk at Sea Containers House on Tuesday evening entitled BrandZ 'Spotlight on Myanmar’ (formerly Burma). The event, attended by the Myanmarese Foreign Ambassador, was promoting the country by providing a better understanding of Myanmar and specifically,...
B2B PR – Three great tips for resizing images
With images, videos and dynamic content currently having a major contribution to the success of your posts, you need to make sure that the images you are using are the right fit, below are three tips for you on resizing images. 1. Selection is a key process - Choose...
Three ways to grab media attention at Infosecurity Europe 2017
The clock is ticking and there's less than 3 weeks to go until Infosecurity Europe 2017. So, you should be well on your way to developing your big news story for the show. Once you’ve got your story, it’s vital that you follow a few golden rules to give your...
B2B PR – Four steps to effective media engagement
With 5 weeks to go, Seawork will no doubt bring about lots of exciting business and media opportunities. Picture the scene – your stand is a hive of activity and next thing you know, a journalist has caught you off guard and starts enquiring about your company’s...
B2B PR – SEO for absolute beginners – the first FIVE steps
This week I was asked to look at SEO (Search Engine Optimisation) and find out what we needed to do to begin to get our new website recognised and ranked in search engines. This is important because as a new business we have no visibility which makes it hard for...
B2B PR – What to do seven weeks before Seawork 2016
Identify your news stories It’s seven weeks until Seawork 2016, so now is the time to start thinking about your big story for the show. Capturing those ‘news’ gems and knowing what journalists want doesn’t have to be a headache with the following handy tips - this is...
Subscribe to our updates
Stay up to date with the latest insights, case studies, and PR guides.
