IT Sector • EC-PR

Southworks Analyst Relations

Oct 5, 2023 | Analyst Relations, Brand Awareness, Case Studies

Home · Case Study · SOUTHWORKSSOUTHWORKS Analyst Relations SOUTHWORKS delivers outsourced software development at scale and at speed for start-ups, scale-ups and enterprise customers looking for nearshore software development with transparent up-front pricing,...

Seequent – Thought Leadership Roundtable Case Study

Aug 29, 2023 | Case Studies, Communication Strategy, Thought Leadership, White paper

Home · Case Study · SeequentSeequent elevates brand awareness Headquartered in New Zealand with global reach, Seequent is the specialist subsurface software company within Bentley Systems. Seequent builds world-leading subsurface software, helping create a better...

Seequent – Thought Leadership Roundtable Case Study

Apr 5, 2022 | Case Studies, Communication Strategy, Thought Leadership, White paper

Home · Case Study · SeequentRock Solid Authority A unique mining and exploration software and a Bentley Systems Company, Seequent is a pedigree in the Industrial Minerals (IM) mining sector. Seequent has a proven, end-to-end workflow solution that unites all...

Concirrus – Analyst Relations Case Study

Mar 23, 2022 | Analyst Relations, Case Studies

Home · Case Study · ConcirrusInforming Influencer's Opinions Concirrus is a UK insurtech which offers digital solutions for speciality fields of insurance — namely, marine and automotive. Their product, Quest, is made for the marine market and allows insurers to...

Concirrus – InsurTech PR Case Study

Dec 18, 2019 | Case Studies, Communication Strategy, Event Publicity, Messaging development, Thought Leadership

Home · Case Study · ConcirrusIgniting Interest in Insurtech Startup Concirrus is a UK insurtech which offers digital solutions for speciality fields of insurance — namely, marine and automotive. Their product, Quest, is made for the marine market and allows insurers...

Make your voice heard: the Insight 2020 Survey

Oct 23, 2019 | B2B PR Blog

Do you want to know what issues your peers are struggling with and what strategies they are using to succeed? The Insight 2020 Survey commissioned by ec-pr shines a spotlight on B2B Communications in the new decade. The results are now out. You can read this essential...

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Our insights

How to create and use target personas in marketing communications

B2B PR Blog, Communication Strategy, Messaging development, PR Campaign Planning

Why target personas are an essential marketing tool If your marketing messages aren't landing — or your audience seems disengaged — the issue might not be what you're saying, but whom you're speaking to. Target personas help you reach and satisfy your ideal audience....

Thought leadership content: what works in 2025?

B2B PR Blog, Content Creation, Our PR approach, Thought Leadership

Thought leadership content has become a driving force in today's digital landscape. Business leaders rightly see thought leadership as a way to elevate their brands and establish authority. And PR agencies, like EC-PR, are enjoying more requests for this kind of...

Stretch your PR pounds: smart shortcuts for B2B tech success

B2B PR Blog, Measurable PR and Marketing, Opinion, PR Measurement

In the second blog of our lean B2B tech PR series, Account Manager Charlie Castillo unveils why strategic shortcuts are the savvy marketing leader's secret weapon. As budgets continue to shrink across B2B tech, these practical approaches can help you deliver...

Marketing-Sales alignment for smaller teams: 4 steps to make it work

B2B PR Blog, Integrated PR, Measurable PR and Marketing

A marketing team celebrates a surge in new leads, while the sales team complains that none are worth pursuing. Sound familiar? In small teams, misalignment wastes valuable time, stalls growth, and can mean the difference between progress and stagnation. The good news...

The questions every marketing manager should ask before hiring a PR agency

B2B PR Blog, Measurable PR and Marketing, Our PR approach

Hiring a PR agency? Questions to ask before you sign up Before you sign a contract with any PR agency, we recommend that you ask these questions first. Ask upfront during the sales pitch and you are more likely to hire the right PR agency for your business, your...

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IT articles

Southworks Analyst Relations

Seequent – Thought Leadership Roundtable Case Study

Seequent – Thought Leadership Roundtable Case Study

Concirrus – Analyst Relations Case Study

Concirrus – InsurTech PR Case Study

Make your voice heard: the Insight 2020 Survey

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Our insights

How to create and use target personas in marketing communications

Thought leadership content: what works in 2025?

Stretch your PR pounds: smart shortcuts for B2B tech success

Marketing-Sales alignment for smaller teams: 4 steps to make it work

The questions every marketing manager should ask before hiring a PR agency

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