It’s less than 24 hours until London’s Olympia opens its doors for Europe’s number one information security event. So, now is the time to tick off those final tasks on your to-do list and confirm any additional meetings with customers, prospects and journalists. ...
With 2 weeks to go, now is the time to think about your social media strategy. Promoting your attendance through posts on Twitter, LinkedIn and Facebook can provide you with a great opportunity to get your message out, start planning now with the following top tips:...
Seawork is on the horizon, just three weeks away, so you need to be crafting your engagement strategy i.e. How are you going to make the most of every opportunity at the show? As we mentioned in our last blog, the main reason for exhibiting is to make business...
In 2 weeks’ time, the floor at Infosecurity 2017 is going to be buzzing with people. The question to ask now is: can I be doing anything now to prepare/plan my social media communication? The simple answer is yes of course. Twitter, LinkedIn, Facebook and Instagram...
With just 4 weeks to Seawork never forget the reason why you are attending Seawork. You are exhibiting to make business contacts, create connections, develop relationships, pursue opportunities and, occasionally, to close sales. Whatever the stage your association...
With 5 weeks to go, Seawork will no doubt bring about lots of exciting business and media opportunities. Picture the scene – your stand is a hive of activity and next thing you know, a journalist has caught you off guard and starts enquiring about your company’s...
This week I was asked to look at SEO (Search Engine Optimisation) and find out what we needed to do to begin to get our new website recognised and ranked in search engines. This is important because as a new business we have no visibility which makes it hard for...
The clock is ticking with only 6 weeks to go until Seawork. So, for those of you who read last week’s blog, you should be well on your way to developing your big news story for the show. Once you’ve got your story, it’s vital that you follow a few golden rules to give...
My task this week was sourcing and adding video to our website, as well as reporting back on this b2b PR blog what I learnt in the process. So here’s my quick guide to help you on your way to finding, choosing and uploading great video to communicate your message....
It’s only 8 weeks until Seawork International, the ‘go to’ event for the commercial marine and workboat market. So, if your organisation is exhibiting, now is the time to work out how you are going to make a splash in the press. Seawork benefits from a number of...
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