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Industry Insights
Our team of PR experts stay up-to-date with the industry developments and emerging trends, to help our clients stay ahead of the curve.
Six reasons why you need a communication strategy
Marketing plays an integral role in the business’s growth, but without a clear communication strategy, money is being...
Why likeability matters in PR and marcomms
Why is likeability so important in tech PR & Marcomms? Why isn’t a sublime product enough to get you past the...
How much does PR cost in 2025?
The cost of tech PR services in the UK can vary based on several factors, including the complexity of the project, the...
8 simple steps to an effective B2B communication strategy for 2025
How to build a B2B communication strategy that works A strong B2B communication strategy differentiates your brand,...
Thought leadership content: what works in 2025?
Thought leadership content has become a driving force in today's digital landscape. Business leaders rightly see thought leadership as a way to elevate their brands and establish authority. And PR agencies, like EC-PR, are enjoying more requests for this kind of...
Stretch your PR pounds: smart shortcuts for B2B tech success
In the second blog of our lean B2B tech PR series, Account Manager Charlie Castillo unveils why strategic shortcuts are the savvy marketing leader's secret weapon. As budgets continue to shrink across B2B tech, these practical approaches can help you deliver...
The questions every marketing manager should ask before hiring a PR agency
Hiring a PR agency? Questions to ask before you sign up Before you sign a contract with any PR agency, we recommend that you ask these questions first. Ask upfront during the sales pitch and you are more likely to hire the right PR agency for your business, your...
A Comprehensive Glossary of AR and PR Terms
More than just a basic glossary, this blog gives you an introduction to our most used AR and PR terms. It’s thorough. We explain what different terms mean and outlined the key attributes of each term and, where appropriate, explained its purpose. Browse the blog or...
