Our ec-pr blog holds a wide variety of articles covering Communication, writing Press Releases and Editorial, preparing and making the most of Trade Events and Networking, and much, much more.
Do tell us if you’d like to have our insight on a particular subject, and don’t forget that you can pick up our free guides about event publicity or becoming an Influencer here. Please contact us if you’d like to talk about adding ec-pr to your Marketing team.
EC-PR's newest senior PR account manager describes his introduction to EC-PR's team and why he chose to join our dynamic tech PR agency.Many wouldn’t believe me if I said that I had heard about the role at EC-PR on the Monday, had been interviewed on the Tuesday,...
And why Tech PR with a communication strategy will keep costs down In this article we’ll look at the four main costs to consider before choosing to embark in tech PR activity. Secondly, we’ll weigh these up against the costs of not doing tech PR for a growing...
What is a positioning statement? What role does it play in marketing communications and B2B PR? What should a positioning statement include and what value is it to business? In this guide we share our positioning statement template and example of how you use it.What...
You may be weighing up the idea of PR for your company and asking yourself, is it worth it? You may be considering the pros and cons of PR and have come to the conclusion that you’ll be fine, - especially if you think that you’re already well known within your...
They say time flies when you’re having fun. It’s hard to believe that my two-year anniversary since joining EC-PR as an employee has already been and gone. Here’s some of my thoughts on a cracking two years, my journey, my learnings and the highlights! Thanks to...
In a nutshell, a communication strategy is the blueprint for how you are going to deliver your business plan. Rooted in defined commercial goals and led by senior stakeholders across your business, it outlines your who, what, why, where, and when. A critical part of...
The power of engagement: Crafting content that resonates with a tech audience In an era dominated by rapid technological advancements where machine learning, artificial intelligence (AI), and Industry 4.0 are pivotal forces shaping industries, the challenge for tech...
Did you know there are at least 9 ways thought leadership will significantly build your business reputation? Thought leadership serves as a powerful tool for organisations, enabling them to address and solve complex questions that are crucial to their target audience....
Why should you pursue a personal branding strategy? When is the best time to begin and who should be involved? You’re about to step into the new world of personal branding for business leaders... A recent study conducted by Harvard and the Edelman Trust Institute has...
In the world of media and PR, standing out requires more than just having something to say – it's about saying the right things at the right time. Today, you’ll have a bird’s eye view of our unique process designed to keep our clients front and centre in key...
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