Frequently Asked Questions
We’ve listed some common questions which prospects and clients have about working with EC-PR, including our PR agency approach, services and capabilities, and pricing.
Please don’t hesitate to contact us if you have a question that we haven’t answered. Scroll on to browse or click a button to jump to each section.
Frequently Asked Questions
We’ve listed some common questions which prospects and clients have about working with EC-PR, including our PR agency approach, services and capabilities, and pricing.
Please don’t hesitate to contact us if you have a question that we haven’t answered. Scroll on to browse or click a button to jump to each section.
About EC-PR
Who is EC-PR, and what do we do?
EC-PR is an award-winning B2B tech PR agency that specialises in delivering results-driven PR strategies for ambitious brands. Our mission is to elevate your reputation, enhance visibility, and ensure your brand stands out in competitive markets.
What industries do we specialise in?
What makes EC-PR different?
Where are we based, and do we work internationally?
Our approach
What is our PR philosophy?
We believe in PR with purpose—delivering trust through best-practice strategies that drive measurable impact for our clients.
How do we measure success?
Our PR measurement approach aligns with CIPR best practices, using SMART metrics such as media coverage, brand mentions, audience engagement, and impact on business objectives.
What does a typical PR engagement look like?
Every engagement begins with our Pathway Communication Strategy, a structured process that ensures your PR efforts are aligned with your commercial objectives. This foundation informs a tailored campaign plan designed to engage your target audience effectivel
Do we focus on strategy or execution?
We are a strategy-first agency, ensuring that all PR, content, and campaigns are consistent, compelling, and commercially aligned. However, we also execute and deliver results.
Services & capabilities
What PR services do we offer?
We provide:
- Communication strategy
- PR storytelling
- Brand visibility & reputation management
- Thought leadership & executive profiling
- Media & analyst relations
- Product launches & market expansion support
- Investment-round PR
Do we create content?
Yes! Our team produces high-quality content, including thought leadership articles, blogs, and press materials.
Do we offer executive profiling and thought leadership support?
Absolutely! Our Catalyst service helps business leaders grow their influence, particularly on LinkedIn, while we also manage thought leadership campaigns for our clients.
How do we support media relations?
We craft compelling stories, pitch them to the right journalists, and ensure your brand gets the visibility it deserves in trusted media outlets.
Do we offer crisis communication support?
Yes, we help clients navigate crises with robust strategies, scenario planning, and media response support.
Can we help with internal communications?
Yes, we provide tailored internal communications strategies to align messaging across your organisation.
Working with EC-PR
Who will you be working with?
Our team of experienced PR professionals, led by Managing Director Lorraine Emmett and Deputy Managing Director Liz Churchman. Meet the EC-PR team here.
What are our values?
Our operational values: Accountable. Effective. Thought-provoking.
Our cultural values: Kind. Decent. Honest.
What does our typical client look like?
We partner with ambitious B2B tech companies, from brands that are scaling up to established brands looking to refine their PR strategy.
How do we onboard new clients?
Our process starts with an in-depth consultation, followed by our Pathway Communication Strategy—the foundation of a successful PR campaign.
How long does it take to see results?
PR is a long-term investment. While some results are immediate, significant brand impact takes time, typically within 6-12 months.
Do we require long-term contracts?
We prefer annual engagements to ensure strategic impact, but we also offer flexible engagement models.
How do we price our services?
Our pricing model is transparent, outcome-driven, and responsive to evolving priorities. For more details, read our article: How much does PR cost?
Client outcomes & case studies
Who have we worked with?
Our clients include: 2i testing, Altimetrik, A-SAFE, BCB Group, BOX, Bender, Codec, Covelya Group, SLR Consulting/ITPEnergised, Solsta, and SOUTHWORKS.
What results can you expect?
We help clients build a reputation that cuts through the noise, increasing visibility and engagement in their target markets.
Can we share client testimonials?
Yes! As an award-winning agency, our track record speaks for itself—get in touch to see real success stories.
Thought leadership & expertise
What insights do we offer for scaling B2B tech companies?
We advocate for tailored PR strategies that align with business objectives, ensuring consistent and compelling communication across all channels.
What are the biggest PR challenges for tech companies today?
- Standing out in crowded markets
- Communicating complex technology effectively
- Managing reputation in a fast-paced, digital-first world
How do we stay ahead of industry trends?
We continuously adapt, leveraging industry insights, professional networks, and emerging technologies to stay at the cutting edge of B2B tech PR.
Getting started
Is PR right for your business?
If you want to increase brand awareness, manage reputation, or establish industry leadership, PR is essential. We can assess your needs in a consultation—start here.
What should you prepare before reaching out?
It helps to have:
- A clear understanding of your business goals
- Your target audience defined
- Any current PR challenges identified
- A dedicated PR budget
How can you contact us?
[email protected]
Book a consultation with MD Lorraine Emmett here.
PR & Marketing Budget Insights
Browse our a selection of articles for guidance on setting PR budgets, making your money work harder and measuring performance.
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