Marcomms hot topics
Help shape our upcoming EC-PR client event
Industry Insights
Our team of PR experts stay up-to-date with the industry developments and emerging trends, to help our clients stay ahead of the curve.
EC-PR strengthens leadership team with appointment of Caroline Hurst as Sales and Marketing Director
EC-PR, an award winning B2B tech PR and marketing agency, has appointed Caroline Hurst as Sales and Marketing...
The hidden power of brand marketing: beyond direct attribution
Authored in conversation with Vanessa Ashworth, Head of Marketing Communications at A-SAFEBrand marketing: a marmite...
Why lean PR is your secret weapon for B2B tech growth
If you are a B2B marketing leader, you know the struggle – big growth targets, tight budgets, and a team already...
How Blu Wireless achieved a 61% Share of Voice in a new market sector
How a thought leadership strategy transformed Blu Wireless into a defence market leader in the UK and USA Blu...
Why brand awareness is the bedrock of a resilient lead pipeline
In the past week, I've had three separate conversations with business leaders, each with the same pressing request: "We need more leads." It's a familiar refrain. But when I asked a simple follow-up question – “What's your
9 Reasons why CEOs & executives should be active on LinkedIn
LinkedIn isn't just a networking tool; it's a strategic communications platform that allows CEOs and business leaders to build their personal brand, foster business relationships, and showcase their company's values. With over 1 billion members in more than 200...
How to create and use target personas in marketing communications
Why target personas are an essential marketing tool If your marketing messages aren't landing — or your audience seems disengaged — the issue might not be what you're saying, but whom you're speaking to. Target personas help you reach and satisfy your ideal audience....
Thought leadership content: what works in 2025?
Thought leadership content has become a driving force in today's digital landscape. Business leaders rightly see thought leadership as a way to elevate their brands and establish authority. And PR agencies, like EC-PR, are enjoying more requests for this kind of...
