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Industry Insights
Our team of PR experts stay up-to-date with the industry developments and emerging trends, to help our clients stay ahead of the curve.
UK vs US PR: What you need to know before scaling up in America
On international campaigns we work with our good friends across the pond at Songue PR. So, for anyone thinking about...
The pitfalls of applying PR best practice to AR
Analyst Relations (AR) has matured as a discipline over the past 10 –15 years, with most companies either employing a...
How Are Analyst Relations Different To Public Relations?
We briefly touched on the difference between analyst relations and public relations in a previous post but will now...
Proven B2B PR Tools to Engage Target Audiences Effectively
One critical success factor at the planning stage for an effective PR campaign is to identify your audience. Only by...
What makes clients tick?
Successful PR strategy requires a deep understanding of your clients. Discover five ways we learn what makes our clients tick. In B2B tech PR, understanding the intricate layers of our clients’ businesses is not just a process—it's a compulsion! At EC-PR, our mission...
How to optimise your LinkedIn posts for maximum engagement
3 Ways to optimise each kind of post and crack the LinkedIn algorithm In our previous blog about the much anticipated Algorithm Insights 2024 report from LinkedIn™ trainer, Richard van de Blom and AuthoredUp we revealed the top 10 takeaways you need to know from this...
Why business leadership needs to pursue a personal branding strategy
Before we begin, do you have stage fright? This is a meaningful question, because as an individual in leadership, it should go without saying that you often need to take the lead in a corporate setting. You’re responsible for doing the interviews that put your company...
The Cure to Content Marketing Creative Block: Brilliant Ideas Bank
When your usual creative watering holes run dry, do you migrate in the search of new water sources? Or do you look to hibernate until the next rainy season? I see you. You sit down to brainstorm, fingers poised over the keyboard, but the once-flowing stream of...
