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SEO and Web Design articles

Make an impact with SEO and web design

SEO & PR – How to use SEO and PR together for maximum effect

Sep 7, 2023 | B2B PR Blog, Content Creation, Integrated PR, Measurable PR and Marketing, Opinion, SEO and Web Design

How should you integrate your SEO and PR for maximum impact? We look at how they intersect, themed content creation and beautiful backlinks.

It’s beginning to look a lot like… an online shopping Xmas

Nov 24, 2021 | B2B PR Blog, Integrated PR, SEO and Web Design

Cold mornings, misty afternoons, big jumpers and large tea pots. The winter is drawing in and our thoughts are turning to Christmas. With supply chain and logistics challenges dominating national news, as consumers we’re conscious of the need to start our festive...

How Can PR Support My SEO?

May 5, 2021 | B2B PR Blog, Integrated PR, Our PR approach, SEO and Web Design

SEO and PR are important functions for businesses, and both fall under the broad umbrella of marketing. For some, that may be where the association ends but for businesses looking for maximum success when it comes to reaching audiences and boosting their reputation,...

B2B PR – One small step for you, one giant leap for SEO

Aug 12, 2016 | B2B PR Blog, Messaging development, SEO and Web Design

SEO is an integral part of your website’s development. It provides the opportunity for your potential customers – in our case, scientists, engineers and technologists, to easily locate you and in turn, increase website traffic. In my earlier blog, I highlighted the...

B2B PR – SEO for absolute beginners – the first FIVE steps

May 10, 2016 | B2B PR Blog, Messaging development, SEO and Web Design

This week I was asked to look at SEO (Search Engine Optimisation) and find out what we needed to do to begin to get our new website recognised and ranked in search engines. This is important because as a new business we have no visibility which makes it hard for...

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Our insights

The hidden costs of cutting corners in PR

B2B PR Blog, Measurable PR and Marketing, Opinion, PR Measurement

When budgets tighten, it’s tempting to prioritise short-term savings over long-term strategy. But in PR, cutting corners can cost you more than you save, especially when B2B buyers spend just 17% of their time with suppliers, relying instead on digital research and...

How A-SAFE became a trusted industry voice in just 12 months

B2B PR Blog, Brand Awareness, Communication Strategy, Integrated PR, Personal Branding, Thought Leadership

Building brand authority through thought leadership: A-SAFE's 12-month success story A-SAFE is the world’s leading industrial safety barrier supplier, improving workplace safety worldwide. The company wanted to boost brand visibility, credibility and memorability,...

Why your SLT needs to stop trying to appeal to everyone

B2B PR Blog, Brand Awareness, Communication Strategy, Measurable PR and Marketing, PR Measurement

A focused value proposition isn't limiting your growth – it's accelerating it...I've sat in countless boardrooms where the conversation goes like this: "We need to make sure our product appeals to everyone. The bigger the addressable market, the bigger the...

Why credibility matters more than coverage in B2B Tech PR

B2B PR Blog, Brand Awareness, Communication Strategy, Measurable PR and Marketing, Opinion, Our PR approach, PR Campaign Planning, Thought Leadership

A front-page feature might feel like the pinnacle of PR success, but without credibility, it carries little weight. For B2B tech companies, where buying cycles are long and decisions involve multiple stakeholders, being seen as a trusted authority is far more valuable...

The top 7 LinkedIn algorithm hacks to use in 2025

B2B PR Blog, LinkedIn, Networking, Personal Branding

There’s been a lot of buzz about the latest LinkedIn algorithm report from JustConnecting and Richard van der Blom. Richard van der Blom is a leading LinkedIn algorithm expert whose research has become the gold standard for understanding how the platform really works....

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SEO and Web Design articles

SEO & PR – How to use SEO and PR together for maximum effect

It’s beginning to look a lot like… an online shopping Xmas

How Can PR Support My SEO?

B2B PR – One small step for you, one giant leap for SEO

B2B PR – SEO for absolute beginners – the first FIVE steps

Subscribe to our updates

Our insights

The hidden costs of cutting corners in PR

How A-SAFE became a trusted industry voice in just 12 months

Why your SLT needs to stop trying to appeal to everyone

Why credibility matters more than coverage in B2B Tech PR

The top 7 LinkedIn algorithm hacks to use in 2025

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