About us
Accountable and thought-provoking public relations
“Over 30 years ago, I founded my original PR business with a clear vision: to make public relations accountable and thought-provoking, at a time when it was often dismissed as fluffy and intangible. This ethos has been the driving force behind every workshop, guide, and process we’ve developed and continually refined.
“Our commitment to these principles has earned us a reputation that transcends traditional PR. Many clients and advisors often say, ‘EC-PR is so much more than just a PR company.’ Perhaps it’s time we coined a new term—PR Plus—to better capture our unique approach.
“But I couldn’t do it alone. I’d be lost without my astonishing wingwoman, Liz Churchman, who has been with me since day one, and the incredible team we’ve established.”
Lorraine Emmett, Founder and Managing Director
About us
Accountable and thought-provoking public relations
“Over 30 years ago, I founded my original PR business with a clear vision: to make public relations accountable and thought-provoking, at a time when it was often dismissed as fluffy and intangible. This ethos has been the driving force behind every workshop, guide, and process we’ve developed and continually refined.
“Our commitment to these principles has earned us a reputation that transcends traditional PR. Many clients and advisors often say, ‘EC-PR is so much more than just a PR company.’ Perhaps it’s time we coined a new term—PR Plus—to better capture our unique approach.
“But I couldn’t do it alone. I’d be lost without my astonishing wingwoman, Liz Churchman, who has been with me since day one, and the incredible team we’ve established.”
Lorraine Emmett, Founder and Managing Director
An award-winning B2B PR agency
Our promise: PR with purpose
“We work with extraordinary businesses, and our mission is to ensure they receive the recognition they deserve.
“We achieve this by building trust through best-practice processes that we’ve tested and perfected on ourselves. We take pride in delivering on our promises, driving positive impacts on our clients’ businesses.
“EC-PR is an integrated PR company that provides CEOs and CMOs of tech brands with certainty. Our approach is accountable, effective, and thought-provoking, underpinned by a proven phased methodology and a performance guarantee.”
Liz Churchman, Deputy Managing Director
Accountable:
- Deliverables contract: To provide you with clear expectations and measurable outcomes, providing transparency and confidence in the services we deliver.
- Comprehensive reporting processes: Get detailed insights into the progress and effectiveness of PR campaigns, enabling us to make data-driven decisions and demonstrate ROI.
- Productised methods: You get access to structured and repeatable processes that have been tested and proven, ensuring consistent and reliable results.
- Performance guarantee: Peace of mind and assurance that your investment will yield the promised results, reducing risk and building trust.
Accountable:
- Deliverables contract: To provide you with clear expectations and measurable outcomes, providing transparency and confidence in the services we deliver.
- Comprehensive reporting processes: Get detailed insights into the progress and effectiveness of PR campaigns, enabling us to make data-driven decisions and demonstrate ROI.
- Productised methods: You get access to structured and repeatable processes that have been tested and proven, ensuring consistent and reliable results.
- Performance guarantee: Peace of mind and assurance that your investment will yield the promised results, reducing risk and building trust.
Effective:
- Robust and proven communication strategy methodology: Increasing the likelihood of successful outcomes by leveraging well-tested and reliable approaches, providing you with confidence in the process and results.
- 100% track record in feature placement for over 30 years: Rest assured that your stories and messages will consistently be placed in relevant and influential media outlets.
- A choice of PR Measurement frameworks: Select the measurement framework that best fits your objectives and needs, ensuring that the effectiveness of PR campaigns is accurately assessed.
- An extensive library of case studies: Understand the potential impact of your PR efforts and take inspiration and insights to help you develop your own successful campaigns.
Effective:
- Robust and proven communication strategy methodology: Increasing the likelihood of successful outcomes by leveraging well-tested and reliable approaches, providing you with confidence in the process and results.
- 100% track record in feature placement for over 30 years: Rest assured that your stories and messages will consistently be placed in relevant and influential media outlets.
- A choice of PR Measurement frameworks: Select the measurement framework that best fits your objectives and needs, ensuring that the effectiveness of PR campaigns is accurately assessed.
- An extensive library of case studies: Understand the potential impact of your PR efforts and take inspiration and insights to help you develop your own successful campaigns.
Thought provoking:
- Proven methodologies: Our productised approach has been developed, tested, refined and optimised to ensure you achieve the best possible outcomes.
- Brilliant Ideas Bank: Our BIB fosters continuous idea development to keep your PR strategies fresh and engaging, driving interest and engagement from your target audiences. Our clients love and value this so much.
- Deliverables contracts: We were among the first PR companies to offer a deliverables contract back in 1994. Highlighting our innovative approach and commitment to accountability, setting a high standard for client service and satisfaction.
- Media outlets who don’t take agency material often publish our work: Our high-quality writing opens doors for most media outlets. This ensures your messages are communicated clearly and effectively, enhancing your credibility and authority in your industry.
Thought provoking:
- Proven methodologies: Our productised approach has been developed, tested, refined and optimised to ensure you achieve the best possible outcomes.
- Brilliant Ideas Bank: Our BIB fosters continuous idea development to keep your PR strategies fresh and engaging, driving interest and engagement from your target audiences. Our clients love and value this so much.
- Deliverables contracts: We were among the first PR companies to offer a deliverables contract back in 1994. Highlighting our innovative approach and commitment to accountability, setting a high standard for client service and satisfaction.
- Media outlets who don’t take agency material often publish our work: Our high-quality writing opens doors for most media outlets. This ensures your messages are communicated clearly and effectively, enhancing your credibility and authority in your industry.
Meet our team
Ours is a PR and marketing communications team with the instinct to be distinct!
With a diverse range of skills and expertise, our team is fully equipped to handle any challenge in the world of public relations and communications.
We work collaboratively to leverage our collective experience and knowledge, ensuring the best possible results for our clients.
Meet our team
Ours is a PR and marketing communications team with the instinct to be distinct!
With a diverse range of skills and expertise, our team is fully equipped to handle any challenge in the world of public relations and communications.
We work collaboratively to leverage our collective experience and knowledge, ensuring the best possible results for our clients.
What our clients say…
Our clients tell how distinctive communication strategies and formidable tech PR campaigns have empowered their marketing teams.
Request a callback
Show your brand’s mettle and grow it into its memorable, gorgeous potential.
Our Case Studies
We work closely with our clients to understand their unique challenges and goals, and develop tailored strategies that deliver measurable results.
Our case studies showcase a range of successful projects, including increasing brand awareness, generating leads, and establishing thought leadership in their respective industries.
Our experienced PR professionals have a wealth of knowledge and expertise, which they bring to each project, ensuring that our clients receive the best possible service. We use a data-driven approach to track and measure the success of each campaign, providing our clients with clear and transparent reporting.
Whether you are a start-up or an established business, our case studies demonstrate the value of effective PR and the impact it can have on your business.
Industry Insights
Our team of PR experts stay up-to-date with the industry developments and emerging trends, to help our clients stay ahead of the curve.
Through our Industry Insights section, we provide you with the latest analysis on key topics affecting the B2B tech industry in various sectors including cybersecurity, maritime, insurtech, and more. Our insights are based on extensive research and our team’s deep understanding of the B2B tech industry. We bring you insights from a range of experts, including our own team members, industry leaders, and academics, to provide you with a well-rounded perspective on key issues.
Why a successful PR strategy depends on engaged leadership
Here’s a scenario you may be familiar with: The senior leadership team at your company decides it's time for your...
7 Ways PR differs from advertising
The key difference between PR and advertising is that advertising space is paid for while editorial space is not – the...
5 things to consider before outsourcing your CMO function
As your business grows and scales, your business functions begin to mature and what may previously have been done by a...
What is meant by earned media?
Earned media is unpaid exposure or publicity produced and published organically. It's one part of the PESO model...
Why awesome brand imagery is essential to growing your business
This article examines the crucial role of brand imagery in conveying identity and driving growth. Learn how thoughtful, research-based visual choices can elevate a brand, while poor imagery can harm it. Identify when you need a visual rebrand, explore how AI can...
How to use a business roundtable event to make a year’s worth of content
With the right processes in place, one roundtable event can generate enough marketing and PR materials to last a year. This article explains how. We look at planning your event, choosing the right topics, creating a content distribution strategy and repurposing...
Introducing James Young: day 64 James
EC-PR's newest senior PR account manager describes his introduction to EC-PR's team and why he chose to join our dynamic tech PR agency.Many wouldn’t believe me if I said that I had heard about the role at EC-PR on the Monday, had been interviewed on the Tuesday,...
What are the costs of Tech PR … versus not doing it?
And why Tech PR with a communication strategy will keep costs down In this article we’ll look at the four main costs to consider before choosing to embark in tech PR activity. Secondly, we’ll weigh these up against the costs of not doing tech PR for a growing...
Do you have the instinct to be distinct?
We do.
Together, we can magnetise your brand’s reputation
How to become a thought leader
Become the beacon leading the way in your industry
Download our practical guide today
