AR programme Sector

Southworks Analyst Relations

Oct 5, 2023 | Analyst Relations, Brand Awareness, Case Studies

Home · Case Study · SOUTHWORKSSOUTHWORKS Analyst Relations SOUTHWORKS delivers outsourced software development at scale and at speed for start-ups, scale-ups and enterprise customers looking for nearshore software development with transparent up-front pricing,...

AR: Tips For Growing Successful Relationships

Jul 8, 2021 | Analyst Relations, B2B PR Blog

Professionals working within any communications field will know how to nurture successful relationships – as will any CEO or executive, for that matter. So, what makes Analyst Relations (AR) different when it comes to growing successful relationships with industry...

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SEO & PR – How to use SEO and PR together for maximum effect

B2B PR Blog, Content Creation, Integrated PR, Measurable PR and Marketing, Opinion, SEO and Web Design

Table of Contents What is SEO or Search Engine Optimisation? Is SEO worth it? SEO for relevance, credibility and visibility Synergies between SEO and PR SEO vs PR. How are they different? How should you integrate SEO and PR? Target search query research – aka Keyword...

Using AI Tools in PR – 3 mistakes to avoid

B2B PR Blog, Integrated PR, Opinion

In B2B communications, as in most other industries, the integration of cutting-edge technologies has become essential for crafting compelling narratives and maintaining a brand's reputation. Among these innovations, AI tools like Bard and ChatGPT have emerged as...

A PR freelancer’s experience of working with EC-PR

B2B PR Blog, Opinion

Gina Hollands has worked in the PR industry for 20 years. In December 2022, she left a senior position in a PR agency to go freelance. EC-PR was one of her first clients. Here she shares what it was like to join the EC-PR team as a PR freelancer.What was your...

How to Build Brand Awareness in 2024: Fully Integrated PR Strategies that Work

B2B PR Blog, Brand Awareness, Our PR approach, PR Campaign Planning

One of the most commonly asked questions we hear at our tech PR agency is: How can I increase my brand awareness? To get on the same page about what this objectively means, we should go beyond the simple definition of whether your target customers are aware of your...

How to run an outstanding online media roundtable

B2B PR Blog, Content Creation, Networking, Roundtable & Webinar Marketing, Thought Leadership

Roundtables are an effective way to generate valuable high-trust and low-trust media coverage – both of which you need to elevate your brand effectively. A simple tactic well executed can feed your communication funnel for months. And, because all the material is from...

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AR programme Articles

Southworks Analyst Relations

AR: Tips For Growing Successful Relationships

Subscribe to our updates

Our insights

SEO & PR – How to use SEO and PR together for maximum effect

Using AI Tools in PR – 3 mistakes to avoid

A PR freelancer’s experience of working with EC-PR

How to Build Brand Awareness in 2024: Fully Integrated PR Strategies that Work

How to run an outstanding online media roundtable

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