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Industry Insights
Our team of PR experts stay up-to-date with the industry developments and emerging trends, to help our clients stay ahead of the curve.
Tech leaders: why events & festivals are the heartbeat of tech innovation
Stay sharp! Be immersed in cutting edge innovations: In a spirit of collaboration, your business can showcase,...
How to measure your PR efforts in 2024
Good news! Public Relations efforts can be measured and should be! Avoid the frustration of not knowing the impact of...
Thought leader vs influencer – what’s the difference?
Distinct roles: Thought leaders offer deep expertise and innovative thinking, while social influencers drive...
The 7 deadly sins you need to avoid when posting on LinkedIn
Are you interested in learning the common mistakes LinkedIn users are making in 2024? Discover why you shouldn't...
Why invest in PR for long-term business growth
Why does PR matter? Are you ready to transform your business from invisible to influential? Public Relations (PR) isn't just about handling the press; it's a strategic tool designed to enhance your brand's visibility and influence. Let's demystify PR and discover how...
9 Reasons why CEOs & business leaders should be active on LinkedIn
LinkedIn isn't just a networking tool—it's a platform that allows CEOs and business leaders to build their personal brand, foster business relationships, and showcase their company's values. With over 1 billion members in more than 200 countries, LinkedIn offers a...
The questions every marketing manager should ask before hiring a PR agency
Hiring a PR agency? Questions to ask before you sign up Before you sign a contract with any PR agency, we recommend that you ask these questions first. Ask upfront during the sales pitch and you are more likely to hire the right PR agency for your business, your...
Build a personal brand on LinkedIn: proven strategies & pitfalls to avoid
Business leaders who want to build a personal brand on LinkedIn can take advantage of vast opportunities for networking and lead generation, but they can also fall into a mire of mistakes. We'll set you up with success with our foundational principles for...