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Media Training Feedback

We would love your feedback on the recent media training you received.

Industry Insights

Our team of PR experts stay up-to-date with the industry developments and emerging trends, to help our clients stay ahead of the curve.

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How to use AI in PR in 2024

Jun 11, 2024 | B2B PR Blog, Content Creation, Media relations, Opinion, Our PR approach

How to use AI in public relations effectively (without damaging your reputation, or putting off journalists). There...

Introducing James Young: day 64 James

Jun 5, 2024 | B2B PR Blog, Careers

EC-PR's newest senior PR account manager describes his introduction to EC-PR's team and why he chose to join our...

How to create and use target personas in marketing communications

Jun 3, 2024 | B2B PR Blog, Communication Strategy, Messaging development, PR Campaign Planning

Target personas: an extremely powerful marketing tool Effective communication is based on an in-depth understanding of...

What are the costs of Tech PR … versus not doing it?

Jun 3, 2024 | B2B PR Blog, Communication Strategy, Our PR approach

And why Tech PR with a communication strategy will keep costs down In this article we’ll look at the four main costs...

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Thought leader vs influencer – what’s the difference?

Aug 12, 2024 | B2B PR Blog, Personal Branding, Thought Leadership

Distinct roles: Thought leaders offer deep expertise and innovative thinking, while social influencers drive engagement and visibility. Content focus: Thought leaders produce in-depth, strategic content; influencers create engaging, high-visibility posts. Impact...

The 7 deadly sins you need to avoid when posting on LinkedIn

Aug 9, 2024 | B2B PR Blog, Content Creation, LinkedIn

Are you interested in learning the common mistakes LinkedIn users are making in 2024? Discover why you shouldn't overuse AI but why you should still use emojis and selfies. Learn to balance work-related posts and personal stories while being careful not to overshare....

Why you need structured PR support at trade shows

Jul 23, 2024 | B2B PR Blog, Event Publicity, Trade Events

PR support at trade shows helps you to make the most of the opportunities at exhibitions to maximise your return on investment.Make your trade show the success it should be! In this article we'll consider: Pros and cons of running an exhibition without trade show...

SMART PR: Measurable PR Objectives for Success

Jul 18, 2024 | B2B PR Blog, Measurable PR and Marketing, Our PR approach, PR Measurement

In PR, we have the power to change people’s attitudes and behaviours in strategic ways. There’s nothing like it! But what's the use of all this power, if you don't properly measure its effectiveness? So, in this article, we are going to explain how to set strategic PR...

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Media Training Feedback

We would love your feedback on the recent media training you received.

Media Training Feedback

We would love your feedback on the recent media training you received.

Industry Insights

Our team of PR experts stay up-to-date with the industry developments and emerging trends, to help our clients stay ahead of the curve.

How to use AI in PR in 2024

Introducing James Young: day 64 James

How to create and use target personas in marketing communications

What are the costs of Tech PR … versus not doing it?

Thought leader vs influencer – what’s the difference?

The 7 deadly sins you need to avoid when posting on LinkedIn

Why you need structured PR support at trade shows

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