Media Training Feedback
We would love your feedback on the recent media training you received.
Media Training Feedback
We would love your feedback on the recent media training you received.
Industry Insights
Our team of PR experts stay up-to-date with the industry developments and emerging trends, to help our clients stay ahead of the curve.
Half of tech buyers rank trust above cost when choosing vendors, EC-PR research reveals
Discovery stage identified as critical trust barrier before sales engagement begins. Trust has emerged as the single...
The trust factor: What every pipeline depends on
A vendor can offer the right solution at the right price and still lose the deal. That reality leaves many companies...
Why alignment beats activity in tech marketing
George Bernard Shaw taught us, “The biggest problem in communications is the illusion it has taken place”. Perhaps he...
How to earn buyer trust when no one is listening
According to Sinch, 87% of customers will actively avoid buying from brands they don’t trust. And even if they do buy...
Half of tech buyers rank trust above cost when choosing vendors, EC-PR research reveals
Discovery stage identified as critical trust barrier before sales engagement begins. Trust has emerged as the single most important factor in B2B tech purchasing decisions, outranking cost, innovation and delivery speed, according to new research from award-winning...
The trust factor: What every pipeline depends on
A vendor can offer the right solution at the right price and still lose the deal. That reality leaves many companies questioning how that is even possible. The reason is rarely technical. Buyers often walk away because they do not trust the company behind the...
How to earn buyer trust when no one is listening
According to Sinch, 87% of customers will actively avoid buying from brands they don’t trust. And even if they do buy once? Edelman found that nearly 70% won’t buy again unless that trust is maintained. Trust isn’t a marketing buzzword, it’s your growth engine....
Mastering LinkedIn to optimise business impact
LinkedIn is more than a professional networking site; it's a strategic platform for leaders looking to expand their influence and drive business success. We’re seeing more and more business executives using LinkedIn to connect with their customers, prospects and the...
