We protect and defend your reputation when your legal, ethical or financial position is under threat.
Everyone makes mistakes
A crisis is usually rooted in an act of god (rare); deliberate criminal act (uncommon); or human error (most usual) and has resulted in danger or financial damage to third parties. How the crisis is handled will directly impact your customers, staff and bottom line.
“…they are never complacent and chase everything to see it through from conception to completion. Their flexible and rapid approach is designed to deliver results”Michael Breen
Managing a crisis
Crisis management is vital for any business to help minimise the damage to your brand when your legal, ethical or financial position is under threat. A thorough, well-orchestrated and prompt PR response to a crisis situation can reflect well on an organisation.
Calm and professional
We have a bespoke crisis communication planning and management tool. It includes a step by step approach to diagnose crisis-readiness and a structured programme to help equip the management team to deal effectively with communication demands as they emerge, in a controlled and professional manner.
This has been used effectively at both long and short range to deal with critical and usually unexpected, business predicaments.
You’ve prepped your ice-breakers, the Press Releases are printed out and you’ve got your contacts details all programmed in your phone. Now to prepare for the unexpected. If a journalist happens to come by the stand unexpectedly or asks a question that is sensitive...read more
If you’ve actioned Stages 1 & 2 in our last blog HOW TO BECOME AN INDUSTRY THOUGHT LEADER you will be smiling like a Cheshire Cat about the fine piece of valuable content you have in your possession. But how do you get it to be seen and heard by the...read more
You are already an expert in your field but becoming a thought leader is considered the holy grail of PR and marketing. It’s when you’re called by the BBC News to be an expert on a breaking story, when the most respected industry trade magazine calls you for your...read more
Being in the right place at the right time…We will deliver feature length coverage to your target press… or your money back