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Industry Insights
Our team of PR experts stay up-to-date with the industry developments and emerging trends, to help our clients stay ahead of the curve.
Four steps to successful integrated PR & marketing strategy
Integrated PR enables businesses to deliver a cohesive and strategic message across multiple communication channels,...
Seven steps to creating a strategic PR plan
A well-structured PR strategy plan can help you move beyond rushed press releases and piecemeal media placements to...
PR for business growth: steps for success
Spread your wings and be recognisable! Let's look at the essentials for PR for business growth: Do your PR placements...
How to align sales and marketing: boost revenue & customer experience
Misalignment costs more than just revenue: When sales and marketing teams operate in silos, it leads to...
Breaking down barriers: How CMOs can help tech leaders embrace LinkedIn
LinkedIn is an invaluable platform for professional networking, brand building and thought leadership. But many senior leaders in the tech industry still hesitate to fully engage on this platform. It is crucial for Chief Marketing Officers (CMOs) to understand the...
EC-PR climbs 8 places in PR Week’s Top 150 B2B PR Agencies
EC-PR, a leading specialist in strategic communications for B2B companies, has climbed eight places in PR Week’s 2025 Top 150 B2B PR Agencies, to secure the 44th position. This recognition is based on 2024 revenue figures, with EC-PR delivering an impressive 24%...
9 Reasons why CEOs & executives should be active on LinkedIn
LinkedIn isn't just a networking tool; it's a strategic communications platform that allows CEOs and business leaders to build their personal brand, foster business relationships, and showcase their company's values. With over 1 billion members in more than 200...
Why a waterfall strategy keeps your message flowing
You’ve placed a fantastic piece of thought leadership content in your target media. You’re proud of the insights, research and reflections you’ve shared. Perhaps you have shared it with your prospects and via a link in your company newsletter. But you don’t have to...
