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Reflecting on two-years at EC-PR: navigating the seas of change in PR

May 29, 2024 | B2B PR Blog, LinkedIn, Networking

They say time flies when you’re having fun. It’s hard to believe that my two-year anniversary since joining EC-PR as...

9 steps to activate your communication strategy internally

May 23, 2024 | B2B PR Blog, Communication Strategy

In a nutshell, a communication strategy is the blueprint for how you are going to deliver your business plan. Rooted...

Make your B2B tech business stand out with tailored communications

May 20, 2024 | B2B PR Blog, Communication Strategy, Content Creation, Messaging development

The power of engagement: Crafting content that resonates with a tech audience In an era dominated by rapid...

How thought leadership boosts business reputation

May 13, 2024 | B2B PR Blog, Thought Leadership

Did you know there are at least 9 ways thought leadership will significantly build your business reputation? Thought...

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How to amplify your brand awareness on a budget in 2025

Jan 13, 2025 | B2B PR Blog, Brand Awareness, Integrated PR, Measurable PR and Marketing

A strategic guide for ambitious tech companies to increase their brand awareness on a budget Brand awareness remains the most misunderstood investment in B2B tech marketing. According to a recent Gartner report, European CMOs have seen an average year-on-year cut...

B2B Digital marketing strategy in 2025: lessons from the decline of X

Jan 3, 2025 | B2B PR Blog, Communication Strategy, Content Creation, LinkedIn

X RIP: A B2B marcomms blueprint for life post-X In this article we explore lessons learned from the 2023-24 upheaval at X (formerly Twitter) and how it has highlighted the critical need for businesses to reassess their B2B digital marketing strategies. Learn how B2B...

How to use LinkedIn analytics to boost your executive presence

Dec 20, 2024 | B2B PR Blog, LinkedIn, PR Campaign Planning

LinkedIn Analytics: Lessons from the frontlineSo, you think you understand LinkedIn analytics? After years of managing executive profiles through our Catalyst personal branding and executive engagement service, we've discovered something fascinating - most business...

What is Tech PR? How to Choose a Tech PR Agency

Dec 17, 2024 | B2B PR Blog, Measurable PR and Marketing

What is Tech PR? Technology Public Relations (Tech PR) is the process cultivating, maintaining, and enhancing the reputation of your technology brand, business, or service. This involves crafting compelling narratives, generating positive media coverage, and...

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Marcomms hot topics

Help shape our upcoming EC-PR client event

Industry Insights

Our team of PR experts stay up-to-date with the industry developments and emerging trends, to help our clients stay ahead of the curve.

Reflecting on two-years at EC-PR: navigating the seas of change in PR

9 steps to activate your communication strategy internally

Make your B2B tech business stand out with tailored communications

How thought leadership boosts business reputation

How to amplify your brand awareness on a budget in 2025

B2B Digital marketing strategy in 2025: lessons from the decline of X

How to use LinkedIn analytics to boost your executive presence

What is Tech PR? How to Choose a Tech PR Agency

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