Download our valuable PR Guide for Business Leaders Becoming a thought leader is considered the holy grail of PR and marketing. But in this noisy world where everyone has an opinion how do you raise your profile? Please complete the form and we will email your...
DEFENCE – LOBBYING
How to be heard and understood by critical influencers
BMT Defence Services Ltd offers whole ship design and technical support for submarines, warships and auxiliary vessels within UK and international defence. Running up to the Strategic Defence Review BMT wanted to ensure that its role of independent expert advisor was understood and valued by critical influencers.
We recommended a lobbying programme to introduce the business and its capabilities to all serving ministers with a declared interest in defence. We targeted twelve ministers targeted and secured private meetings with eleven parties including the Parliamentary Under-Secretary of State for Defence and three Defence Select Committee members for David Bright, Sector Director Defence, BMT Group.
“This has been a highly useful activity. I have been able to discuss BMT defence capability with a number of influential defence ministers and shadow defence ministers that has definitely raised their awareness of BMT capability. I have been able to emphasise key business critical themes.”
You are already an expert in your field but becoming a thought leader is considered the holy grail of PR and marketing. It’s when you’re called by the BBC News to be an expert on a breaking story, when the most respected industry trade magazine calls you for your...
This may seen like an odd question but... How "HUMAN" is your brand? Your business is made up of humans all the way through the supply chain. Yet when it comes to your brand, sometimes the human element is lost. No more so than when the subject matter is technically...
Being in the right place at the right time. We will deliver feature length coverage to your target press... or your money back