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Nov 4, 2024 | B2B PR Blog, Communication Strategy, PR Campaign Planning, PR Measurement
In B2B marketing, a robust PR plan is essential for building credibility, nurturing relationships, and ultimately driving business growth. But first and foremost, you need to understand what B2B PR is and how it differs from B2C PR.What is B2B PR how is it different...
Sep 1, 2024 | B2B PR Blog, Measurable PR and Marketing, Our PR approach, PR Measurement
Good news! Public Relations efforts can be measured and should be! Avoid the frustration of not knowing the impact of your PR campaign, and justify your PR spending against business goals. Watch our one minute video below, and then read on to find out how to measure...
Stay up to date with the latest insights, case studies, and PR guides.
B2B PR Blog, Brand Awareness, Media relations
Building a strong brand presence is essential for success in 2024/25. Modern Public Relations (PR) has evolved into a multifaceted discipline that embraces multiple media channels to build brand awareness and preference. As expert communicators, PR professionals can...
B2B PR Blog, PR Campaign Planning
Everything you need to know for successful B2B PR campaign planningDiscover how to create a B2B campaign plan which successfully delivers your communication strategy. We guide you through: tailoring creative messaging to each stage of the customer journey, selecting...
B2B PR Blog, Content Creation, LinkedIn
Increase engagement on your company LinkedIn page with these powerful strategies for building your company's credibility on LinkedIn. Demonstrate industry participation and company achievements Employee advocacy is a simple yet powerful way to expand your reach Share...
B2B PR Blog, Event Publicity, Networking, Thought Leadership, Trade Events
Stay sharp! Be immersed in cutting edge innovations: In a spirit of collaboration, your business can showcase, celebrate and engage with new tech innovation. Connect with fellow innovators: Be inspired by thought leaders, identify new synergies, forge networks and...
B2B PR Blog, Measurable PR and Marketing, Our PR approach, PR Measurement
Good news! Public Relations efforts can be measured and should be! Avoid the frustration of not knowing the impact of your PR campaign, and justify your PR spending against business goals. Watch our one minute video below, and then read on to find out how to measure...
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