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Jan 14, 2021 | B2B PR Blog, Brand Awareness, Measurable PR and Marketing
“Can brand awareness generate measurable ROI?”, is a reasonable question for any sensible business owner or marketer to ask; no business can afford to invest money on activities that don’t have quantifiable results. Branding and brand awareness can be notoriously...
Stay up to date with the latest insights, case studies, and PR guides.
B2B PR Blog, Measurable PR and Marketing, Our PR approach
EC-PR, a leading B2B tech PR firm specialising in ambitious, high-growth companies, today announces it has been appointed as the PR partner for global manufacturing giant, A-SAFE. With a presence in over 65 countries, the Yorkshire-based manufacturer is a pioneer in...
B2B PR Blog, Measurable PR and Marketing, Our PR approach
Hiring a PR agency? Questions to ask before you sign up Before you sign a contract with any PR agency, we recommend that you ask these questions first. Ask upfront during the sales pitch and you are more likely to hire the right PR agency for your business, your...
B2B PR Blog, Content Creation, LinkedIn
Business leaders who want to build a personal brand on LinkedIn can take advantage of vast opportunities for networking and lead generation, but they can also fall into a mire of mistakes. We'll set you up with success with our foundational principles for...
B2B PR Blog, Communication Strategy
In B2B public relations (PR), crafting a brand identity that stands out amid the competition is paramount. Enter the business tagline aka the slogan or lead statement.In B2B PR, a tagline or lead statement is more than a string of words – it's a strategic asset that...
Identifying your ideal target audience is essential to driving growth, fostering customer loyalty, and building a brand that resonates deeply. The challenge lies in navigating through a vast pool of potential customers to find those who will not only purchase your...
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