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Nov 18, 2024 | B2B PR Blog, Brand Awareness, Thought Leadership
In the world of marketing, the terms key opinion leaders (KOLs) and thought leaders are often used interchangeably. However, they represent distinct roles in influencing audiences. In this article I explore the differences and explain why understanding them matters...
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B2B PR Blog, Measurable PR and Marketing, Our PR approach
Why does PR matter? Are you ready to transform your business from invisible to influential? Public Relations (PR) isn't just about handling the press; it's a strategic tool designed to enhance your brand's visibility and influence. Let's demystify PR and discover how...
B2B PR Blog, LinkedIn, Networking, Personal Branding, Thought Leadership
LinkedIn isn't just a networking tool—it's a platform that allows CEOs and business leaders to build their personal brand, foster business relationships, and showcase their company's values. With over 1 billion members in more than 200 countries, LinkedIn offers a...
B2B PR Blog, Measurable PR and Marketing, Our PR approach
EC-PR, a leading B2B tech PR firm specialising in ambitious, high-growth companies, today announces it has been appointed as the PR partner for global manufacturing giant, A-SAFE. With a presence in over 65 countries, the Yorkshire-based manufacturer is a pioneer in...
B2B PR Blog, Measurable PR and Marketing, Our PR approach
Hiring a PR agency? Questions to ask before you sign up Before you sign a contract with any PR agency, we recommend that you ask these questions first. Ask upfront during the sales pitch and you are more likely to hire the right PR agency for your business, your...
B2B PR Blog, Content Creation, LinkedIn
Business leaders who want to build a personal brand on LinkedIn can take advantage of vast opportunities for networking and lead generation, but they can also fall into a mire of mistakes. We'll set you up with success with our foundational principles for...
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