Defence - Event Publicity
Successfully engaging with the media at key industry events
Requirement
BMT Defence Services tasked us with providing BMT with exhibition support for, DSEI, the prestigious, world leading defence & security event, held in London. Recognising our skills and expertise in engaging with the media and requested our support to help further build relationships with key defence journalists.
Plan
The project delivered: pre-show attendance coverage secured in key trade press; Thought leadership feature placement and in-depth interviews with key journalists including: – Paul Elliot, Defence Contracts Bulletin – Dr Lee Willett, Jane’s Navy International – Richard Thomas, Unmanned Vehicles – Trevor Thomas, Australian Defence Business Review.
Outcome
“EC-PR always demonstrate a real understanding of the constraints we often face when looking to communicate with the media. They do this by thinking outside of the box and developing ideas based on their in-depth knowledge of what journalists want. The team has made excellent use of the relationships it has with the media to further the business interests of BMT.”
Concirrus – InsurTech PR Case Study
Home · Case Study · ConcirrusIgniting Interest in Insurtech Startup Concirrus is a UK insurtech which offers digital solutions for speciality fields of insurance — namely, marine and automotive. Their product, Quest, is made for the marine market and allows insurers...
SMM Fair 2018: What I learnt in 25,000 steps
Whilst preparing for SMM Fair 2018, I was fully aware that it was a big show; you only need to look through the exhibitor list to understand that. But it’s only once you’re there and in the thick of it that you truly appreciate the sheer magnitude of what is certainly...
Posidonia 2018: A three-day whirlwind
When Lorraine and I first discussed going to Posidonia this year, we couldn’t quite believe that in the decade of working within the maritime sector, we were still ‘Posidonia virgins’. At last, the stars aligned (or should I say diaries) and 2018 was going to be the...
GUARANTEED PERFORMANCE
Being in the right place at the right time… We will deliver feature length coverage to your target press… or your money back.
