MANAGEMENT CONSULTANCY – AWARENESS
How to achieve high coverage in specific press

Requirement
Communicaid helps clients to communicate globally with their international counterparts, customers, suppliers and wider stakeholders by providing training, coaching and consultancy. We were asked to help position the business as a trusted and highly valued partner amongst the HR & training community.
Plan
We designed and executed a PR plan which included thought leadership, case studies and opinion pieces. This resulted in consistent and extensive coverage in target press including regular feature length contributions was secured.
Outcome
“…high quality coverage in specific press is achievable when the right process, knowledge and content are deployed. We have used the editorial coverage both to support our sales initiatives and to enhance our web ranking.”
What to do with difficult PR clients
Client relationships, like any type of business or personal relationships, require nurturing, regular communication, time and effort. Every relationship will have the occasional bump in the road, but most issues can be ironed out with a phone call or a friendly...
How Can PR Support My SEO?
SEO and PR are important functions for businesses, and both fall under the broad umbrella of marketing. For some, that may be where the association ends but for businesses looking for maximum success when it comes to reaching audiences and boosting their reputation,...
Should B2B businesses choose to spend on PR or advertising?
If you’re a marketer in a B2B business, you likely have a limited marketing budget and so are inclined to be more careful and sceptical where your money goes. You want guaranteed results and a cost-effective way to reach your strategic goals. It can be difficult to...
GUARANTEED PERFORMANCE
We are a PR agency with a difference. Being in the right place at the right time. We will deliver feature length coverage in your target press... or your money back