Defence - Customer Magazine
Producing high-quality content that makes compelling reading
Focus is the customer magazine for the BMT group of companies, a global multi-disciplinary maritime engineering consultancy, serving clients in the energy, transport and defence sectors. Produced twice a year it requires vibrant thought provoking material based around a central theme.
For each issue EC-PR takes responsibility for developing a compelling theme and identifies authoritative contributors, both internal and external, to invited to participate. The team then takes responsibility for drafting all the editorial from interview and secured all relevant approvals before submitting to BMT Group.
“ I know I can trust them to drive action forward and they not only come up with great ideas for content, but deliver well written articles based on their interviews with our staff, partners and clients.”
The decisions made at the outset of your PR campaigns are often those that echo the loudest down the line. The first steps to planning your PR campaign should involve setting clear goals and objectives, tied in to specific business objectives, or at the very least, be...
Let's examine the role of PR in SalesA well-executed PR campaign plays into all stages of your customer’s journey—putting more leads in your pipeline, nurturing your prospects as they move down through the funnel, and building enough trust to seal the deal.In this...
Public Relations (PR) is a key component of the full marketing mix, and as part of your overall communications strategy, it’s instrumental in driving brand awareness, recognition, and consideration - ultimately guiding more leads and conversions, whilst contributing...
Being in the right place at the right time… We will deliver feature length coverage to your target press… or your money back.