Featured videos
PR and communications tips and thoughts from Rachel via her LinkedIn. It’s good to practise what you preach!
Rachel’s highlights
Reflecting on two-years at EC-PR: navigating the seas of change in PR
They say time flies when you’re having fun. It’s hard to believe that my two-year anniversary since joining EC-PR as an employee has already been and gone.
Here’s some of my thoughts ...
How to optimise your LinkedIn posts for maximum engagement
3 Ways to optimise each kind of post and crack the LinkedIn algorithm
In our previous blog about the much anticipated Algorithm Insights 2024 report from LinkedIn™ trainer, Richard van ...
How to grow your LinkedIn reach in 2024
The LinkedIn Algorithm Insights report 2025 has been published, and we've analysed what's new. (The link opens in new tab so you can still jump back and mine all the goodness from this ...
The unexpected benefits of using LinkedIn
From new clients to real-life friendships
If you work in the business to business (B2B) world, you’ll know that many businesses view LinkedIn as a crucial pillar of their engagement ...
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Latest articles from Rachel

The 5 worst types of LinkedIn posts (and how to fix them)
LinkedIn can be a goldmine for building professional relationships, showcasing expertise and attracting ideal ...

The top 7 LinkedIn algorithm hacks to use in 2025
There’s been a lot of buzz about the latest LinkedIn algorithm report from JustConnecting and Richard van der ...

Breaking down barriers: How CMOs can help tech leaders embrace LinkedIn
LinkedIn is an invaluable platform for professional networking, brand building and thought leadership. But many ...

Why a waterfall strategy keeps your message flowing
You’ve placed a fantastic piece of thought leadership content in your target media.
You’re proud of the insights, ...

PR for business growth: steps for success
Spread your wings and be recognisable! Let's look at the essentials for PR for business growth:
Do your PR ...

EC-PR strengthens leadership team with appointment of Caroline Hurst as Sales and Marketing Director
EC-PR, an award winning B2B tech PR and marketing agency, has appointed Caroline Hurst as Sales and Marketing ...

5 Ways to maximise a tight marketing budget
Marketing budgets tight? Here’s the silver lining...
It will force you to be laser-focused on what actually ...

How to use LinkedIn analytics to boost your executive presence
LinkedIn Analytics: Lessons from the frontlineSo, you think you understand LinkedIn analytics? After years of ...
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