Competitor Analysis Services
Are you a B2B tech company looking to stay ahead of the competition?
To plan your communication, content and campaigns effectively, you must understand the competitive media landscape. Start-up and scale-up B2B technology companies are working with restricted budgets that they must deploy wisely.
Competitor Analysis Services
Are you a B2B tech company looking to stay ahead of the competition?
To plan your communication, content and campaigns effectively, you must understand the competitive media landscape. Start-up and scale-up B2B technology companies are working with restricted budgets that they must deploy wisely.
Request a callback
Show your brand’s mettle and grow it into its memorable, gorgeous potential.
Comprehensive competitor analysis
Our approach to competitor analysis has been developed so that we can clearly benchmark your brand against your competitors in the media landscape.
This gives you a clear indication of what you need to do to step up and stand out.
This process puts your messages into the context of what is going on in the outside world. Our team of PR experts will look at what your competitors are saying, what the media is interested in
Read more
and identify topics you can talk about that will resonate with your target buyers.
Comprehensive Analysis
We will conduct a thorough analysis of your competitors’ activities in your core media, the analysis will consider messaging focus and issue ownership.
Our market research professionals will gather and analyse data from various channels to provide a complete picture of your competitors’ media strategy and performance.
Identifying Opportunities
Based on our analysis of your competitors’ activity, we will help you discover which opportunities offer the greatest potential to build your brand profile, brand differentiation and brand recall.
We will identify trends in the market that you can exploit, as well as areas where you can improve your approach and make your brand distinct.
Recommendations for Action
We will provide you with recommendations for how to leverage your strengths and address any weaknesses to stay ahead of the competition.
By fusing your marketing communication strategy and competitive insight, we ensure our recommendations enable campaign execution to be focused, effective and efficient.
Ongoing Support
To ensure you can stay ahead of your competitors, we offer ongoing support to help you stay updated with competitor media achievements and adjust your strategies as needed.
Our team will regularly update you on changes in the media and provide you with new insights and recommendations to help you adapt your strategies to changing conditions.
Comprehensive competitor analysis
Our approach to competitor analysis has been developed so that we can clearly benchmark your brand against your competitors in the media landscape.
This gives you a clear indication of what you need to do to step up and stand out.
This process puts your messages into the context of what is going on in the outside world. Our team of PR experts will look at what your competitors are saying, what the media is interested in
Read more
and identify topics you can talk about that will resonate with your target buyers.
Comprehensive Analysis
We will conduct a thorough analysis of your competitors’ activities in your core media, the analysis will consider messaging focus and issue ownership.
Our market research professionals will gather and analyse data from various channels to provide a complete picture of your competitors’ media strategy and performance.
Identifying Opportunities
Based on our analysis of your competitors’ activity, we will help you discover which opportunities offer the greatest potential to build your brand profile, brand differentiation and brand recall.
We will identify trends in the market that you can exploit, as well as areas where you can improve your approach and make your brand distinct.
Recommendations for Action
We will provide you with recommendations for how to leverage your strengths and address any weaknesses to stay ahead of the competition.
By fusing your marketing communication strategy and competitive insight, we ensure our recommendations enable campaign execution to be focused, effective and efficient.
Ongoing Support
To ensure you can stay ahead of your competitors, we offer ongoing support to help you stay updated with competitor media achievements and adjust your strategies as needed.
Our team will regularly update you on changes in the media and provide you with new insights and recommendations to help you adapt your strategies to changing conditions.
Discover why EC-PR
Using EC-PR for competitor analysis services is a smart choice for businesses looking to stay ahead of competitors and identify positioning and growth opportunities.
Here are a few reasons why:
- A Dedicated Team of Professionals: Our team at EC-PR is composed of experienced marketing communications professionals who have the skills, knowledge, and expertise necessary to conduct a thorough and accurate analysis of your competitors’ media activity.
- Customised Campaigns: We understand that every business is unique and that one-size-fits-all solutions are ineffective. That’s why we take the time to understand your business needs and goals, contextualising your campaign messaging, before developing a customised competitor analysis approach tailored to your unique situation.
- Ongoing Support: We not only provide competitor analysis services, but also provide ongoing support to help you stay up to date on competitor developments and adjust your media strategies as needed. Your dedicated senior team will regularly update you on changes in the media and provide you with new insights and recommendations to help you adapt your content, communication and campaigns to changing conditions.
- Proven Results: EC-PR has a track record of delivering results for our clients. We have helped businesses of all sizes and in a variety of industries to gain a competitive advantage and identify opportunities to build their brand profile, awareness, and recall. Our team has the experience and knowledge to provide you with the information you need to make strategic decisions and achieve your business goals.
EC-PR provides experienced PR professionals, a proven approach which can be tailored to your needs, ongoing support and a track record of delivering results.
These are why you should use our agency for competitor analysis services.
Contact us today to learn how we can help your business stay ahead of the competition and identify growth opportunities.
Request a callback
Show your brand’s mettle and grow it into its memorable, gorgeous potential.
Our Case Studies
We work closely with our clients to understand their unique challenges and goals, and develop tailored strategies that deliver measurable results.
Our case studies showcase a range of successful projects, including increasing brand awareness, generating leads, and establishing thought leadership in their respective industries.
Our experienced PR professionals have a wealth of knowledge and expertise, which they bring to each project, ensuring that our clients receive the best possible service. We use a data-driven approach to track and measure the success of each campaign, providing our clients with clear and transparent reporting.
Whether you are a start-up or an established business, our case studies demonstrate the value of effective PR and the impact it can have on your business.
Industry Insights
Our team of PR experts stay up-to-date with the industry developments and emerging trends, to help our clients stay ahead of the curve.
Through our Industry Insights section, we provide you with the latest analysis on key topics affecting the B2B tech industry in various sectors including cybersecurity, maritime, insurtech, and more. Our insights are based on extensive research and our team’s deep understanding of the B2B tech industry. We bring you insights from a range of experts, including our own team members, industry leaders, and academics, to provide you with a well-rounded perspective on key issues.
Looking to shorten your sales cycle? Start by building trust
Lengthy buying journeys are one of the most common frustrations for sales leaders. A deal may be moving in the right...
Half of tech buyers rank trust above cost when choosing vendors, EC-PR research reveals
Discovery stage identified as critical trust barrier before sales engagement begins. Trust has emerged as the single...
The trust factor: What every pipeline depends on
A vendor can offer the right solution at the right price and still lose the deal. That reality leaves many companies...
Why alignment beats activity in tech marketing
George Bernard Shaw taught us, “The biggest problem in communications is the illusion it has taken place”. Perhaps he...
Looking to shorten your sales cycle? Start by building trust
Lengthy buying journeys are one of the most common frustrations for sales leaders. A deal may be moving in the right direction, only to stall as buying groups hesitate, seeking more information or simply failing to align. This may look like indecision, but it is often...
Half of tech buyers rank trust above cost when choosing vendors, EC-PR research reveals
Discovery stage identified as critical trust barrier before sales engagement begins. Trust has emerged as the single most important factor in B2B tech purchasing decisions, outranking cost, innovation and delivery speed, according to new research from award-winning...
Why alignment beats activity in tech marketing
George Bernard Shaw taught us, “The biggest problem in communications is the illusion it has taken place”. Perhaps he might have added that the second biggest mistake is misjudging activity for impact. Why do some tech marketing teams achieve remarkable results while...
How to earn buyer trust when no one is listening
According to Sinch, 87% of customers will actively avoid buying from brands they don’t trust. And even if they do buy once? Edelman found that nearly 70% won’t buy again unless that trust is maintained. Trust isn’t a marketing buzzword, it’s your growth engine....





