Messaging development

We develop powerful campaign messaging that persuades by connecting with customers’ core values, needs and aspiration.

MESSAGING DEVELOPMENT

We develop powerful campaign messaging that persuades by connecting with customers’ core values, needs and aspiration.

Powerful campaign messaging engages and persuades because it connects with customers’ core values, needs and aspirations.

However the levelling factor is that messaging can only work if it is credible.

“We would highly recommend this to any business in need of a well-articulated and succinct statement which clearly sets the organistion apart from its competitiors.”
Rachel Clamp

Head of Marketing, Public Services, Defence & Security , PA Consulting Group

Brand positioning

We offer a bespoke brand positioning and messaging programme that comprises consultancy and practical workshop activities. It is designed to articulate: what it is that makes your organisation stand out from the crowd and why stakeholders should be compelled to engage with you.

Tailored messaging

We help develop different ways of articulating the same core message so that every executive is equipped to stay on-message whatever the scenario being played out – whether delivering a speech at a conference or conducting a press interview.

Commercial focus

Our workshop delivers brand and campaign messaging which is both commercially compelling and credible.

AzteQ – IT Services PR Case Study

AzteQ – IT Services PR Case Study

Context When EC-PR approached AzteQ in 2019, it was operating as three separate technology businesses, comprising a managed services element, user adoption specialist and an ICT support provider. The three companies had been merged just before the outbreak of...

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Seven steps to creating a strategic PR plan

Seven steps to creating a strategic PR plan

A strategic PR plan can help you move beyond rushed press releases and piecemeal media placements to get real results from your PR efforts. To get started, simply follow these seven steps:Step one: Set a benchmark for your strategic PR plan The first step in the...

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Blu Wireless Tech PR Case Study

Blu Wireless Tech PR Case Study

Context Blu Wireless is disrupting the market with ultra-fast and seamless 5G mmWave solutions engineered for emerging connectivity needs – from smart city networks to connected vehicles and high-speed transport. Blu Wireless works with integrators, manufacturers and...

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GUARANTEED PERFORMANCE

We are a PR agency with a difference. Being in the right place at the right time. We will deliver feature length coverage in your target press... or your money back

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