Caroline Hurst

Caroline Hurst

Sales & Marketing Director

B2B tech marketer turned PR partner

After 20+ years leading marketing in fast-paced startups and ambitious scale-ups, Caroline joined EC-PR to help other tech leaders do more with less. This includes building visibility, credibility and momentum without wasting time or budget.

“I’ve been the client questioning if PR is really worth it and then seeing what happens when you find the right partner. Now I get to be that partner for others. We bring clarity, focus and real results to brands that are serious about growth.”

When she’s not simplifying complex stories or tightening up messaging, you’ll find her managing a chilli business from her smallholding or negotiating with Barney, her mischievous miniature dachshund, who runs the household (and occasionally crashes Teams calls).

Industry specialism: Insurtech