Home · Case Study · BMT GroupDistinction in Defence BMT is a maritime-orientated high-end design house and technical consulting firm driven by a passion for solving complex, real-world problems. Their ‘Highly Autonomous Warship Technologies’ (HAWT) offers a vision for...
During conversations with clients or prospects about an analyst relations programme and specialist skills related to an analyst relations practice, we often hear questions along the lines of, “But an analyst briefing, surely that’s like hosting a press interview?” Not...
Are you thinking about recruiting a PR agency or perhaps you feel your current agency could be adding a little more magic? This article is about how to assess whether your agency is actually doing a good job and what a great PR agency should be delivering. As with any...
If you’re a marketer working in an industry such as engineering, science or technology - you not only have to deal with all the resourcing challenges that face marketers universally, but you have the added issue of having to create intelligible, interesting and...
In this blog we provide insight, exercises and a value proposition template to help you write a game changing value proposition for your technology brand. First, the insight. In our short video we explain where your value proposition comes from, why it’s important and...
Do you want to know what issues your peers are struggling with and what strategies they are using to succeed? The Insight 2020 Survey commissioned by ec-pr shines a spotlight on B2B Communications in the new decade. The results are now out. You can read this essential...
Home · Case Study · PredatarBuilding A Burgeoning Brand Predatar provides data resiliency SaaS solutions that enable traditional value added resellers (VARs) to rapidly evolve into profitable and sustainable managed service providers (MSPs) by delivering their...
I spent the start of my career, the 80s, working in advertising, account handling campaigns for brands such as Birds Eye, Max Factor and Texaco. It was a time of creative brilliance and financial excess. A time when ad agencies acquired PR businesses and direct...
Our track record for turning complex technical material into engaging press-ready content is second to none. TECHNICAL AUTHORSHIP Our track record for turning complex technical material into engaging press-ready content is second to none. We take the time to write all...
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